What should a server remember about personal biases while serving drinks?

Staying neutral and treating all customers with respect, regardless of appearance, is crucial for a server in a hospitality setting. This approach fosters an inclusive environment where every guest feels valued and appreciated, which is essential for ensuring a positive customer experience. When servers remember to put aside personal biases, they can provide fair and equitable service to everyone, contributing to the establishment's reputation and customer satisfaction.

By focusing on equal treatment, servers create a welcoming atmosphere that encourages all customers to return, knowing they will receive consistent attention and quality service. This principle aligns with professional ethics in the service industry, emphasizing fairness and respect as foundational customer service values.

In contrast, favoring regular customers or making judgments based on appearance or order history can lead to a negative environment and may alienate newcomers or those who do not fit a certain mold. Serving more alcohol based on personal appeal can lead to unprofessional behavior and potential legal complications.